Starbucks PR stunts
I am a huge fan of PR stunts as I think they are the pinacle of creativity in the Communications department (yes advertisers, even better than you!). Considering that I’ve been studying/working in PR...
View ArticleTransform Awards and Conference 2012
This week I was invited to Communicate Magazine’s half day Transform Conference, followed by the glamorous 2012 Transform Awards. Basically, “transform” stands in for “rebrand” as both the conference...
View ArticleWhat else is new?
The fact that I stop writing on the blog doesn’t really mean I stopped writing, just that my focus lies somewhere else for the moment. That other place is Chesamel Communications‘ website, the insights...
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